Annie Wilson is a Lecturer of Marketing at the Wharton School of the University of Pennsylvania. She is also a Senior Behavioral Scientist at The Vanguard Group. Annie received a PhD in Marketing from Harvard Business School. Prior to her doctoral studies, Annie received a BA in English and Psychology from Georgetown University, and worked as a research associate for the Georgetown Institute for Consumer Research, sponsored by KPMG. Her research findings have been published in Marketing journals including Journal of Consumer Research, Journal of Consumer Psychology, Journal of the Association of Consumer Research, Marketing Letters, and Appetite, and has been covered in Harvard Business Review.
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